Archive for August, 2010
08.19
Yak Yak part 5: Grid Variations
In Part 1 you were introduced to Operation Mercy and their yarn and clothing company called Yak Yak. In Part 2 you joined us on our field trip to local yarn shops to get a feel for the marketplace. In Part 3 we narrowed the scope and showed you our design narratives and mood boards. [...]
08.6
Yak Yak Part 4: Round 1
In Part 1 you were introduced to Operation Mercy and their yarn and clothing company called Yak Yak. In Part 2 you joined us on our field trip to local yarn shops to get a feel for the marketplace. In Part 3 we narrowed the scope and showed you our design narratives and mood boards. [...]
08.2
Yak Yak Part 3: Design Narratives
Mood boards are developed within the framework of 3 concepts. Each concept explores aspects of Yak Yak that differentiate them in their market. For each concept we develop a design narrative taking what is visually presented on the mood board and translate it into words. This builds a foundation for the design and helps our clients understand where we are going before we start anything.
